Mum's photo of the week.

Every year, men in the Belgian town of Aalst dress up as women and participate in an annual carnival, calling themselves "Voll Jeanetten" (Dirty Jennies). Funny because my name is Jennifer. They wear corsets, old fur coats and lampshades on their heads. I don’t normally dress like that, but you never know. They also push an old stroller with beer in it and a bird cage on its side. When in Rome - or Aalst.

I honestly don’t know where she finds this stuff, but thank you, Mum, for sending it my way. xo

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A little journey down the rabbit hole...

And down the rabbit hole I go.

I have almost finished reading OVERSTORY by Richard Powers - which I recommend. My favorite part of the book is the thread that tells the tale of a wonderful old biologist studing how forests communicate…which led me to purchase the book THE HIDDEN LIFE OF TREES by Peter Wohlleben…which led me to this flicker page put together by The Biodiversity Heritage Library…which you can literally lose a day on. There are thousands of plates of species in every taxonomic classification. Taxonomy in this case meaning ”a branch of science that encompasses the description, identification, nomenclature, and classification of organisms.” (A little nod to A Series Of Unfortunate Events by Lemony Snicket.)

Here are a few of my favorites so far.

Mary Oliver

I was just talking to my teenage boy/young man today about his amount of screen time. He tells me, “Mom, it’s not that bad.” I am quiet for a while, trying to focus a clear thought that doesn’t sound like scolding and immediately shut him down. I drive down the country road to his school remembering being young and walking back to my Dad’s farm house - up the hill that was covered in narcissus and every imaginable variety of tiny daffodil, feeling the sun on my back and the wet dew soak through the bottom of my pants. Hunting for yabbies (a fresh water shrimp thing) in our creek. Weaving wreaths of fresh lavender with the smell of the hot wood and lavender mingling into the sweetest scent. The sounds of bees filling my ears. And I say something about not wanting him to miss out on the beauty of being outdoors. Of laying in the grass or fishing. Or watching bugs. I get home from dropping him off at school and find out Mary Oliver has died. How many times have I uttered her words to myself and to my kids. We get one life. One chance to be spellbound by nature. One life to feel the sun and the rain. One life to observe the mystical wonder this world has to offer. What are you going to do with your one life?

“Tell me, what is it you plan to do with your one wild and precious life?”

Thank you, Mary Oliver, for putting into words so succinctly the transient and mystical essence of life.

Mary Oliver September 10, 1935 – January 17, 2019

The Summer Day

Who made the world?
Who made the swan, and the black bear?
Who made the grasshopper?
This grasshopper, I mean-
the one who has flung herself out of the grass,
the one who is eating sugar out of my hand,
who is moving her jaws back and forth instead of up and down-
who is gazing around with her enormous and complicated eyes.
Now she lifts her pale forearms and thoroughly washes her face.
Now she snaps her wings open, and floats away.
I don't know exactly what a prayer is.
I do know how to pay attention, how to fall down
into the grass, how to kneel in the grass,
how to be idle and blessed, how to stroll through the fields,
which is what I have been doing all day.
Tell me, what else should I have done?
Doesn't everything die at last, and too soon?
Tell me, what is it you plan to do
With your one wild and precious life?

- Mary Oliver

Fun Mother's Day

Yesterday was a great Mother's Day. My husband made a super big English breakfast - complete with grilled tomatoes - and the teenagers were kind enough to get out of bed and join us. Then we had Portraits On The Pink Couch with Jude Mooney outside the shop. (We will be doing it again in a couple months so stay tuned!) Then, a party with lots of friends, kids, champagne and food. What a glorious day. Here is a funny photo of my and my adorable husband who I just love the heck out of. Wonder if every Sunday could be like that?

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Valentine's Day Party and a SALE!

Valentine's Party
@ In The Making Studios
Saturday 10th 11am-6pm

This Saturday we are having a Valentine's Day party at our open studio space, In The Making! Shop our first sale, have a Valentine's portrait taken, and sip and munch some yummy treats.
All Pennyroyal goods - online or in person, in stock or made to order - will be 20% off. This sale does not include any custom work. Kearsten Leder will also be there to take some photos of you and/or you and anything you love. Dog, human, stuffy. Bring it down. For 75$ Kearsten will deliver two edited, digital, print-ready files.

We will have Prosecco and some kind of tasty munchies for you all to enjoy. 
I'm looking forward to spending the day with you. 
See you then!
Jennifer
xoxo

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"the only bags and clutches I own..."

This review...it means everything to me, business wise.  It is the review I have strived my career for.  Here it is.  In all its glory.

"I moved to California 3 years ago and saw a Pennyroyal clutch in a boutique window. After visiting the Pennyroyal website, I made my first purchase. I now own 4 bags and clutches. They are classic designs that will never go out of style and look amazing with everything. The quality and craftsmanship that goes into each one is through the roof. I can't say enough about them! It's literally the only bags and clutches I own and I can't imagine I'll ever buy anything else again."

@norcalized has a beautiful feed on the Ig.  Hop on over and take a look for some Sonoma County inspiration.

@norcalized has a beautiful feed on the Ig.  Hop on over and take a look for some Sonoma County inspiration.

It's not easy to find a bag you love.  I went years without a good bag.  I used to have this super old name brand bag that I adored.  It could have used longer handles, but in every other way, it was perfect.  I carried it for years until I foolishly traded it for a bag I thought I would love, but sadly, did not.  I ended up carrying whatever cotton grocery bag was available in the root vegetable drawer.  I have been trying to emulate the feeling I got from that first bag ever since I started this business.    

I really, really, really want you to love your bag.  We spend hours perfecting each design to make sure it is just right.  We test every mm of every design.  Are the straps comfortable?  Do they sit on your shoulder or in your hand just so?  Is the leather natural and beautiful?  Does it look amazing!?  Did we remember the key fob????  Oh, the key fob.  So very important.

After years and years of working towards this goal, I feel like we have a really beautiful collection of goods.  I have, and continue to, carry each and every one.  Ever refining.  Ever improving.  But I have to say, I love our bags.  I hope you do, too.

Jenn

xoxo

                                                                  

Other happenings...

This cute little bundle of love arrived while I was at Coeur trade show last week.  🐑🌈❤  It is taking all my will power not to sneak her into the house for a couch cuddle.

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Spring is in the studio. 🌸

We have a new line of totes in the shop that are perfect for spring.  Made with either metallic leathers or cow hide and gunmetal metallic leathers, these bags are great way to add a little sparkle to your day. ✨  

Maya in Silver. 

Maya in Gunmetal. 

Maya in Rose Gold. 

Debbie in hair on cow hide with a Gunmetal gusset. 

Maya in Platinum leather. 

New wallets!! 🌈❤

A little peek of our new envelope wallets.  A back pocket for your phone, zippered pouch, and six slots for cards.  Available in lots of colors!  Coming to the website very, very soon!

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I think they would look super duper in silver or platinum leather!!  Don't you? ✨ 

Some Esther Love!

Stuart Brazell, TV host, entertainment reporter, actress, Pop Culture expert, and Lifestyle Blogger has created her own lookbook to celebrate her new Esther bag!  Check out her blog post here.  Thank you, Stuart!  

Moving into Fall.

Leather and argyle.  A classic combination. 

Leather and argyle.  A classic combination. 

The Bridle Stitch Tote is one of our most loved bags.  It's easy, comfortable style and rich color make it an essential bag of the season.  

Pretty and functional new straps.  

Pretty and functional new straps.  

After seeing how much people were using it - and how much they were carrying! - we updated the bag just a touch to make it more comfortable to carry.  I think it would be great to add either a pocket or a removable pouch.  What would be your preference?

Find yours online now and in stores!

xoxo

 

 

Buy Once, Buy Well II

I have been coveting this amazing lumbar pillow from The Citizenry.  If you don't know about them, hop on over and take a look.  Not only do they carry amazing hand made goods from around the world, but they have a business model even The Pope would approve of.  (Disclaimer - I claim no religion, just really digging that guy right now.)  In their words "Country by country, we partner with master artisans, blending our modern style with their time-tested techniques...With fair trade standards, our artisan partners are given the best prices for their skills."  The lumbar pillow is fairly priced at $195.  It is handwoven from naturally dyed sheep wool and takes 3 days to make by a fair trade cooperative of Zapotec women in Oaxaca.  3 days!!  Totally worth it, right?

the citizenry

Then today, I fall down the rabbit hole that is Instagram - and I find this pillow...

urban outfitters

...from Urban Outfitters.  For only $69.  "Imported."  Which at first I was pretty excited about.  But then a return to our Ethos:  Buy Once, Buy Well.  I feel like we should also tack on Buy With Purpose.  The purpose in this case being to employ people who have honed their craft over generations and produce a spectacular product.  People who produce with care and love and deserved to get paid for a job bloody well done!  So I'm saving my coins and waiting to buy the amazing hand made lumbar pillow from The Citizenry.  And when I finally get it, I will love that pillow and I will feel good about my purchase.  More than a "oh wow!  That pillow looks amazing" way.  In that way you feel when someone makes you a cake from scratch, or knits you a scarf.  Or the way you feel when you have waited for something for so long and it's finally yours and worth every second of the wait.  Wouldn't it be great if every purchase felt like that?  Yep.  I'm pretty sure The Pope would agree.

In this 1966 photo released by the El Salvador School, Argentine seminarian Jorge Mario Bergoglio smiles for a portrait at the El Salvador school where he taught literature and psychology in Buenos Aires, Argentina. Bergoglio was elected pope on Wednesday, March 13, 2013, making him the first pope ever from the Americas.  Bergoglio, who was born in 1936, chose the name Pope Francis. (AP Photo/El Salvador School)

xoxo

e·thos

e·thos

noun
  1. the characteristic spirit of a culture, era, or community as manifested in its beliefs and aspirations.
    synonyms: spirit, character, atmosphere, climate, mood, feeling, essence.

 

Buy Once, Buy Well.  This ethos is the backbone of everything we make and everything we are drawn to at Pennyroyal.  We celebrate craftsmanship.  We love hand made.  For me, personally, I would rather spend my money on one really lovely, well made, classic item than on a bunch of cheap goods I am only going to use or love for a minute or two.  Slow Fashion, my friends.

So, in that spirit, a series of blog posts on my favorite hand made, well made, Buy Once, Buy Well goods.

The Chiapas Net Bag

I found these lovely hand woven bags in Tulum on our last trip there.  They are traditional carrying bags from the highland Maya of Chiapas.

 

pennyroyal design netting bag

The fiber for these bags is from the Maguey plant - a member of the agave family.  The process is long and labor intensive and done entirely by hand.  The fibers are stripped from the plant using a machete and then rolled between the thigh and the palm of the hand and little by little, more is added to the length forming a tightly twisted cord.  The finished cord is netted into a super strong, expandable bag.  Each bag takes 3 months to make.  3 months!  They should cost a million dollars.  The ones I have are made using a smoked fiber, which gives it its lovely brown color and a slight smoky sent.

 

beautiful hands weaving

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I use mine in combination with my Market Tote for the perfect non-disposable shopping bag combination.

pennyroyal design shopping bags

 

I hunted down a couple sources for these bags.  The General Store, and Beatrice Valensuela.

Until next time,

xoxo

Road trip!

Road trip!

You have to say that like a frat boy.  Loud and with glee.

Every year we take a trip to somewhere in the middle of nowhere.  This year we decided on Idaho and Montana.  The yearly trips are mandatory.  We need to get out and be surrounded by nature.  Surrounded by silence.  It hits the recharge button and makes us whole again.  It helps remind of us of what is important.  We get so caught up in the minutia of our daily lives that sometimes we forget to look at each other and say "hello."  Which is just what we were able to do while we were away.  I got to cuddle with the kids - now 15 and 11! - in the back of the car for hours while we toured Yellowstone.  Their heads heavy with sleep on my shoulders and their minds quiet with the vastness outside the windows.

  I am 100% sure I need a house there.  A small old farm house on lots of acres with a creek and horses.  And my lovely little family.

xoxo

Yellowstone 2

Yellowstone

hiking in Montana

 

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MIA Project and Remodelista LA Market

Remodelista LA Market The MIA Project has been asked to attend the Los Angeles Remoldelista holiday market - and MIA was kind enough to ask me to make some bags for the show.  And naturally, I said "oh my goodness, YES!!!"  So if you are anywhere near LA on December 6th, do stop on by and take a peek at all the amazing artisans.  You can find all the information here.